How to Engineer a Dynamic Smart Hardware Experience like Tesla

For years car companies have produced cars that generally stay the same once they roll off the lot. If a customer wants to upgrade their car, they can either get it done at a 3rd party shop, or wait until the new model year comes out. Tesla famously has flipped that operating model on its head — with car platforms that can be upgraded over-air through software — getting improved range, performance, and features.

Similar to the Tesla model, all hardware customers deserve products that evolve over their lifetime to give them the best possible experience. In this edition of the PRO Webcast Series, we talk about how we went about designing the MakerBot METHOD to be an upgradeable platform, and how those upgrades are benefiting customers new and old.


Featured Speakers:

• Shawn Miely: PRO Segment Manager
• Vishnu Anantha: Hardware Design Lead
• Eric Macneil: Mechanical Engineering Manager